Hypebeast - 9 Aug 2015 05:14

Following the usual satirical route of modern day Old Spice adverts, the male fragrance company has decided to pit two of their most famous spokesmen against each other - Terry Crews going head to head with the more soft...
Hypebeast - 9 Aug 2015 03:14

Ready for NBA 2k16? To whet your appetite, Stephen Curry, through his official Instagram account, has released a sneak peek at how the game will look, with Curry himself being fully rendered in the game's engine. The amo...
Hypebeast - 9 Aug 2015 20:24

For Ironlak's latest visual look at the process behind some of the world's more notable, up and coming graffiti artists, the AVT Paints company delves into the daydreams of British artist CHEO. The clip follows his proce...
Hypebeast - 9 Aug 2015 23:38

Bucardo is a brand that focuses on reviving classic designs and reintroducing them into the modern world. With the newly announced "Pendulum Collection," Bucardo has turned the Apple Watch into a pocket watch and necklac...
Hypebeast - 9 Aug 2015 21:44

Russian style purveyors FOTT have teamed up with visual subculture curators Too Hot Limited to produce a fashion-forward short depicting the eclectic values of Moscow. Situated amongst imposing tower blocks and along the...
Hypebeast - 9 Aug 2015 21:08

Iconic British culture magazine i-D unveiled two pre-fall covers for "The Coming of Age" issue starring ever-evolving artist Willow Smith. The issue focuses on those who are still finding and exploring their creative nic...
Hypebeast - 9 Aug 2015 18:09

Alexander Wang has left Balenciaga after only three years at the helm of the storied French house. A short tenure, considering that Nicolas Ghesquière spent 15 years at the head of the nearly century-old label prior to ...
Hypebeast - 9 Aug 2015 12:36

While many people save up for pricey headphones to achieve the best sound quality possible, Nexum thinks there's another solution to the problem that's less expensive and readily available. No matter how good the quality...
Hypebeast - 9 Aug 2015 12:02

Drizzy and Oliver El-Khatib are back for the third episode of OVO Sound Radio. The show has already proven to be one of Apple Music's most highly-anticipated programs, with Drake debuting song after song that have thrown...
Hypebeast - 9 Aug 2015 11:29

The German sportswear giant adidas pays homage to Hamburg, a city in northern Germany. The style first debuted in 1983 and enjoyed a Retro run last year. Now, the silhouette is back with both a Collegiate Burgundy and a ...
Hypebeast - 9 Aug 2015 11:02

The UK's size? footwear mainstay has opened a new standalone bespoke store catering to the ladies. Located in Manchester, the shop pays tribute to the first size? store that opened in 2000. Stocking an assortment of bran...
Hypebeast - 9 Aug 2015 10:23

Sneakers and sneaker culture can be confusing, especially with terms like aglets or the slew of random abbreviations that follow sneaker names. Well, Sole Collector comes to the rescue with its alphabetical guide to snea...
Hypebeast - 9 Aug 2015 09:56

Say goodbye to traditional staircases because homeowners now have an affordable option of installing pods that easily take you floor-to-floor. Designed by the UK's Terry Lifts, this impossibly clever home contraption wil...
Hypebeast - 9 Aug 2015 09:07

There's gonna be good times, and Jamie xx surely knew that with his hit song, "I Know There's Gonna Be (Good Times)." Now, we're treated to a grime-powered remix, featuring the UK's Skepta. The mix was premiered during t...
Hypebeast - 9 Aug 2015 08:58

Longstanding Fairfax establishment 424 has teamed up once again with Sean From Texas for a capsule collection that features the artist's signature raw aesthetics. The lineup includes a selection of black and white pieces...
Hypebeast - 9 Aug 2015 08:25

Following our look at the white option for the NikeLab Women's Free Inneva, we are now presented with the black colorway for this summer-appropriate sneaker. With inspiration being taken from the modern Oxford shoe in th...
Hypebeast - 9 Aug 2015 08:12

After first seeing it during the 2015 fall/winter showing, the Raf Simons sleeveless coat is now available to purchase. The floor-length lab-style piece features a number of graffiti-inspired slogans and motifs in a chao...
Hypebeast - 9 Aug 2015 03:31

Luxury "journey-transforming" accessories brand WANT Les Essentiels de la Vie has released a new and exciting luggage collection for fall/winter 2015. By carefully catering to life's many journeys and the joy of travel, ...
Hypebeast - 9 Aug 2015 02:52

Last month we reported on the exquisite ASICS GEL-Lyte IIIs which utilized a vegetable-tanned upper not dissimilar to the products put out by Hender Scheme. Now, we get a closer look at exactly how these sneakers are mad...
Hypebeast - 9 Aug 2015 02:18

Nike loves adding new colors and materials to their Nike iD models, and when a classic silhouette like the Air Max 95 gets an update, it's definitely bound to bring in some orders. This time around the new swatch is "Sna...
Hypebeast - 9 Aug 2015 01:20

Everyone agrees -- Coke out of a bottle tastes better than out of a can. If you were in this camp, you'll be happy to know that the iconic Coke Bottle turns 100 this year, originally manufactured in Indiana from 1915. To...
Hypebeast - 9 Aug 2015 00:59

Serving as another seasonal iteration of the late 90s Air Max Plus silhouette, Nike has unveiled a new European and Australian exclusive in white/black-volt. As a shoe that successfully combined form and function through...